Vividly is thrilled to share the news of raising $30 million in Series B funding, led by Centana Growth Partners, a prominent growth equity firm specializing in the evolving financial services landscape. This milestone comes on the heels of an exceptional year of progress. In 2024, Vividly empowered its customers to manage over $2.6 billion in trade spend, welcomed 50 top-tier brands to its platform, and implemented 62 customer-focused platform improvements.
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